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58

geschenkkorb

Worth a look

Shows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 54Growth 24Conversion 13Competition 80Returns 98Price range 89Avg price 95Brand share 68Review moat 70Quality gap 42

Returns

Incredible0.4%

return rate — above 6% kills the launch gate

Avg price

Incredible€31.91

avg listing price — sweet spot $15–$100

Price range

Great€9.20–€83.64

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great35%

top-5 click share — an open shelf

Review moat

Good704.32

avg incumbent reviews — the moat a new listing must climb

Brand share

Good64%

top-5 brand share — brands hold most of the demand

Market size

Good€367K

€367K/yr · 1.1M searches

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Bad-2.8%

90-day search growth — must beat 0% to launch

Conversion

Bad1.0%

search→purchase rate — share of searches ending in a sale