51
energy sniff
Worth a lookShows low returns (0.1%), but soft demand (-22.2% this quarter) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Quality gap
Incredible3.6★avg incumbent rating — lower means beatable quality
Review moat
Incredible63.48avg incumbent reviews — the moat a new listing must climb
Avg price
Great€18.23avg listing price — sweet spot $15–$100
Price range
Great€6.75–€52.56cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Market size
Okay€189K€189K/yr · 661K searches
Brand share
Bad90%top-5 brand share — brand-locked demand
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale
Growth
Bad-22.2%90-day search growth — must beat 0% to launch
Signals Quality Gap