Skip to content
56

biltong

Worth a look

Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 24Growth 16Conversion 38Competition 76Returns 100Price range 82Avg price 95Brand share 37Review moat 74Quality gap 90

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Avg price

Incredible€42.18

avg listing price — sweet spot $15–$100

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Price range

Great€5.70–€107.93

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great39%

top-5 click share — an open shelf

Review moat

Good545.69

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay3.0%

search→purchase rate — share of searches ending in a sale

Brand share

Okay83%

top-5 brand share — brands hold most of the demand

Market size

Bad€96K

€96K/yr · 76K searches

Growth

Bad-18.9%

90-day search growth — must beat 0% to launch

Trend