64
bügeleisen
Launch itA $7.5M/yr market growing +24.3% this quarter with returns at 3.0% — clears our launch bar.
Market size
Incredible€7.5M€7.5M/yr · 4.3M searches
Avg price
Incredible€41.60avg listing price — sweet spot $15–$100
Competition
Great38%top-5 click share — an open shelf
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Price range
Good€11.79–€145.94cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+24.3%90-day search growth — must beat 0% to launch
Conversion
Good4.2%search→purchase rate — share of searches ending in a sale
Returns
Good3.0%return rate — above 6% kills the launch gate
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Review moat
Bad5,374.29avg incumbent reviews — the moat a new listing must climb