63
bettwäsche 135x200
Worth a lookShows a $2.6M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size
Incredible€2.6M€2.6M/yr · 11.3M searches
Avg price
Great€20.59avg listing price — sweet spot $15–$100
Competition
Great27%top-5 click share — an open shelf
Returns
Great1.7%return rate — above 6% kills the launch gate
Price range
Great€8.03–€38.64cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good61%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Bad6,914.38avg incumbent reviews — the moat a new listing must climb
Growth
Bad-9.8%90-day search growth — must beat 0% to launch
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale