64
bett
Worth a lookShows low returns (0.7%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 6% kills the launch gate
Market size
Incredible€3.7M€3.7M/yr · 9.3M searches
Competition
Incredible15%top-5 click share — an open shelf
Brand share
Great58%top-5 brand share — no brand owns this niche
Review moat
Great451.78avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Avg price
Good€151.43avg listing price — sweet spot $15–$100
Growth
Bad-16.0%90-day search growth — must beat 0% to launch
Price range
Bad€34.13–€589.02cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale