51
zigarren
Worth a lookShows low returns (0.9%), but weak search conversion (0.7%) keeps it on the watch list.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Avg price
Great€18.07avg listing price — sweet spot $15–$100
Review moat
Good631.9avg incumbent reviews — the moat a new listing must climb
Price range
Good€2.70–€42.76cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good66%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Growth
Okay+2.0%90-day search growth — must beat 0% to launch
Market size
Bad€81K€81K/yr · 641K searches
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale