Skip to content
55

vitamin c serum

Worth a look

Shows low returns (0.2%), but a deep review moat (10,997 avg reviews) keeps it on the watch list.

Market size 64Growth 23Conversion 67Competition 38Returns 99Price range 68Avg price 74Brand share 56Review moat 21Quality gap 63

Returns

Incredible0.2%

return rate — above 6% kills the launch gate

Avg price

Good€14.85

avg listing price — sweet spot $15–$100

Price range

Good€6.64–€33.00

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good6.0%

search→purchase rate — share of searches ending in a sale

Market size

Good€597K

€597K/yr · 668K searches

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Brand share

Good71%

top-5 brand share — brands hold most of the demand

Competition

Okay62%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-4.7%

90-day search growth — must beat 0% to launch

Review moat

Bad10,997.23

avg incumbent reviews — the moat a new listing must climb