40
royal blend
Skip itSoft demand (-72.2% this quarter) — this niche doesn't clear our bar today.
Review moat
Incredible42.25avg incumbent reviews — the moat a new listing must climb
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Avg price
Incredible€32.32avg listing price — sweet spot $15–$100
Price range
Incredible€27.51–€46.51cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay3.6%search→purchase rate — share of searches ending in a sale
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Market size
Bad€41K€41K/yr · 36K searches
Growth
Bad-72.2%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand