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46

rosmarin shampoo

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Prices mostly outside the sweet spot ($3.67–$14.86) — this niche doesn't clear our bar today.

Market size 32Growth 14Conversion 81Competition 47Returns 100Price range 0Avg price 22Brand share 43Review moat 36Quality gap 65

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Conversion

Great8.4%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Competition

Okay57%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay79%

top-5 brand share — brands hold most of the demand

Review moat

Okay2,887.71

avg incumbent reviews — the moat a new listing must climb

Market size

Okay€146K

€146K/yr · 214K searches

Avg price

Bad€8.05

avg listing price — sweet spot $15–$100

Growth

Bad-21.5%

90-day search growth — must beat 0% to launch

Price range

Bad€3.67–€14.86

cheapest to priciest tracked listing — scored on the share inside $15–$100

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