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52

retourenware

Worth a look

Shows beatable incumbent ratings (3.5★), but soft demand (-49.5% this quarter) keeps it on the watch list.

Market size 20Growth 0Conversion 6Competition 86Returns 92Price range 84Avg price 95Brand share 61Review moat 15Quality gap 100

Quality gap

Incredible3.5★

avg incumbent rating — lower means beatable quality

Avg price

Incredible€24.91

avg listing price — sweet spot $15–$100

Returns

Great1.1%

return rate — above 5% kills the launch gate

Competition

Great29%

top-5 click share — an open shelf

Price range

Great€5.88–€69.57

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good68%

top-5 brand share — brands hold most of the demand

Market size

Bad€79K

€79K/yr · 638K searches

Review moat

Bad21,754.14

avg incumbent reviews — the moat a new listing must climb

Conversion

Bad0.5%

search→purchase rate — share of searches ending in a sale

Growth

Bad-49.5%

90-day search growth — must beat 0% to launch

Trend