56
repair shampoo
Worth a lookShows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 6% kills the launch gate
Competition
Great31%top-5 click share — an open shelf
Market size
Great€868K€868K/yr · 995K searches
Conversion
Good6.6%search→purchase rate — share of searches ending in a sale
Avg price
Good€13.14avg listing price — sweet spot $15–$100
Price range
Good€3.13–€28.70cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay2,698.26avg incumbent reviews — the moat a new listing must climb
Growth
Bad-4.7%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand