59
nagelknipser
Worth a lookShows low returns (0.7%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 6% kills the launch gate
Conversion
Great9.7%search→purchase rate — share of searches ending in a sale
Market size
Great€1.2M€1.2M/yr · 1.2M searches
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Brand share
Good69%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Okay€2.65–€26.39cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay€10.42avg listing price — sweet spot $15–$100
Review moat
Okay3,859.3avg incumbent reviews — the moat a new listing must climb
Growth
Bad-18.8%90-day search growth — must beat 0% to launch