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kojic acid
Skip itA small market ($81K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Conversion
Good5.0%search→purchase rate — share of searches ending in a sale
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Avg price
Okay€10.06avg listing price — sweet spot $15–$100
Review moat
Bad5,289.13avg incumbent reviews — the moat a new listing must climb
Growth
Bad-3.0%90-day search growth — must beat 0% to launch
Price range
Bad€5.77–€17.78cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad€81K€81K/yr · 162K searches