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55

keratin haarglättung

Worth a look

Shows low returns (0.3%), but brand-locked demand (top 5 brands take 95% of clicks) keeps it on the watch list.

Market size 49Growth 37Conversion 50Competition 43Returns 98Price range 84Avg price 95Brand share 12Review moat 28Quality gap 92

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Avg price

Incredible€24.49

avg listing price — sweet spot $15–$100

Quality gap

Great4.0★

avg incumbent rating — lower means beatable quality

Price range

Great€5.18–€104.35

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good4.0%

search→purchase rate — share of searches ending in a sale

Market size

Okay€265K

€265K/yr · 269K searches

Competition

Okay59%

top-5 click share — leaders hold, buyers still browse

Growth

Okay+9.2%

90-day search growth — must beat 0% to launch

Review moat

Okay3,727.78

avg incumbent reviews — the moat a new listing must climb

Brand share

Bad95%

top-5 brand share — brand-locked demand

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