49
handmaske
Skip itSoft demand (-38.3% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Review moat
Great318.58avg incumbent reviews — the moat a new listing must climb
Conversion
Great8.7%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Brand share
Good74%top-5 brand share — brands hold most of the demand
Price range
Okay€2.34–€22.69cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Bad€8.37avg listing price — sweet spot $15–$100
Market size
Bad€59K€59K/yr · 81K searches
Growth
Bad-38.3%90-day search growth — must beat 0% to launch