55
haarmaske
Worth a lookShows low returns (0.2%), but soft demand (-6.1% this quarter) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 6% kills the launch gate
Conversion
Good6.5%search→purchase rate — share of searches ending in a sale
Market size
Good€679K€679K/yr · 839K searches
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Price range
Good€2.41–€36.68cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good€12.45avg listing price — sweet spot $15–$100
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad5,098avg incumbent reviews — the moat a new listing must climb
Growth
Bad-6.1%90-day search growth — must beat 0% to launch