Skip to content
46

goldwell lagoom jam 4

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 27Growth 34Conversion 96Competition 13Returns 99Price range 81Avg price 95Brand share 0Review moat 73Quality gap 33

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Conversion

Incredible14.1%

search→purchase rate — share of searches ending in a sale

Avg price

Incredible€24.94

avg listing price — sweet spot $15–$100

Price range

Great€6.36–€54.16

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good562.91

avg incumbent reviews — the moat a new listing must climb

Growth

Okay+7.2%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Okay€112K

€112K/yr · 32K searches

Competition

Bad84%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

Search terms