49
glitzer haarspray
Skip itSoft demand (-49.9% this quarter) — this niche doesn't clear our bar today.
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Returns
Great1.1%return rate — above 5% kills the launch gate
Brand share
Great56%top-5 brand share — no brand owns this niche
Review moat
Great467.07avg incumbent reviews — the moat a new listing must climb
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Conversion
Good4.4%search→purchase rate — share of searches ending in a sale
Avg price
Bad€7.81avg listing price — sweet spot $15–$100
Market size
Bad€82K€82K/yr · 238K searches
Growth
Bad-49.9%90-day search growth — must beat 0% to launch
Price range
Bad€4.90–€12.48cheapest to priciest tracked listing — scored on the share inside $15–$100