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53

extensions

Worth a look

Shows a sweet-spot price point ($28.43 avg), but weak search conversion (0.5%) keeps it on the watch list.

Market size 42Growth 19Conversion 6Competition 87Returns 16Price range 87Avg price 95Brand share 72Review moat 46Quality gap 94

Avg price

Incredible€28.43

avg listing price — sweet spot $15–$100

Quality gap

Great4.0★

avg incumbent rating — lower means beatable quality

Competition

Great28%

top-5 click share — an open shelf

Price range

Great€8.34–€78.85

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good62%

top-5 brand share — brands hold most of the demand

Review moat

Okay1,861.35

avg incumbent reviews — the moat a new listing must climb

Market size

Okay€219K

€219K/yr · 1.6M searches

Growth

Bad-12.5%

90-day search growth — must beat 0% to launch

Returns

Bad7.4%

return rate — above 5% kills the launch gate

Conversion

Bad0.5%

search→purchase rate — share of searches ending in a sale

Search terms