54
conditioner
Worth a lookShows low returns (0.1%), but a deep review moat (3,847 avg reviews) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Growth
Good+46.9%90-day search growth — must beat 0% to launch
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Market size
Good€287K€287K/yr · 837K searches
Price range
Okay€1.85–€26.93cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Conversion
Okay3.6%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Avg price
Okay€9.59avg listing price — sweet spot $15–$100
Review moat
Okay3,846.6avg incumbent reviews — the moat a new listing must climb