53
coffein shampoo
Worth a lookShows low returns (0.2%), but brand-locked demand (top 5 brands take 98% of clicks) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Avg price
Great€17.64avg listing price — sweet spot $15–$100
Market size
Good€729K€729K/yr · 682K searches
Conversion
Good6.1%search→purchase rate — share of searches ending in a sale
Price range
Good€4.85–€33.14cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,157.87avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Growth
Bad-24.6%90-day search growth — must beat 0% to launch
Brand share
Bad98%top-5 brand share — brand-locked demand