45
blush
Skip itPrices mostly outside the sweet spot ($1.91–$16.23) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Competition
Great32%top-5 click share — an open shelf
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Conversion
Okay2.4%search→purchase rate — share of searches ending in a sale
Market size
Okay€123K€123K/yr · 834K searches
Review moat
Bad7,828.7avg incumbent reviews — the moat a new listing must climb
Avg price
Bad€6.22avg listing price — sweet spot $15–$100
Growth
Bad-18.6%90-day search growth — must beat 0% to launch
Price range
Bad€1.91–€16.23cheapest to priciest tracked listing — scored on the share inside $15–$100