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bio shampoo
Skip itPrices mostly outside the sweet spot ($3.21–$13.49) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Great7.3%search→purchase rate — share of searches ending in a sale
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Good1,122.21avg incumbent reviews — the moat a new listing must climb
Growth
Okay+0.7%90-day search growth — must beat 0% to launch
Brand share
Bad92%top-5 brand share — brand-locked demand
Avg price
Bad€6.67avg listing price — sweet spot $15–$100
Market size
Bad€65K€65K/yr · 134K searches
Price range
Bad€3.21–€13.49cheapest to priciest tracked listing — scored on the share inside $15–$100