44
badeöl
Skip itSoft demand (-44.3% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Great9.8%search→purchase rate — share of searches ending in a sale
Review moat
Good1,055.64avg incumbent reviews — the moat a new listing must climb
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Price range
Okay€2.64–€25.42cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Avg price
Okay€8.85avg listing price — sweet spot $15–$100
Market size
Bad€64K€64K/yr · 74K searches
Growth
Bad-44.3%90-day search growth — must beat 0% to launch