57
antitranspirant herren
Worth a lookShows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Great8.4%search→purchase rate — share of searches ending in a sale
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Growth
Good+42.3%90-day search growth — must beat 0% to launch
Review moat
Good1,496.94avg incumbent reviews — the moat a new listing must climb
Price range
Okay€2.24–€26.63cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay€10.84avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Market size
Okay€132K€132K/yr · 145K searches