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amika thermal brush
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible€37.75avg listing price — sweet spot $15–$100
Price range
Incredible€28.64–€53.98cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Great€1.5M€1.5M/yr · 998K searches
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Conversion
Okay3.9%search→purchase rate — share of searches ending in a sale
Review moat
Okay2,489.29avg incumbent reviews — the moat a new listing must climb
Returns
Okay4.5%return rate — above 5% kills the launch gate
Growth
Bad-8.2%90-day search growth — must beat 0% to launch
Competition
Bad94%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand