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52

aloe vera creme

Worth a look

Shows low returns (0.3%), but a small market ($115K/yr) keeps it on the watch list.

Market size 27Growth 50Conversion 76Competition 51Returns 99Price range 65Avg price 51Brand share 40Review moat 37Quality gap 38

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Conversion

Great7.2%

search→purchase rate — share of searches ending in a sale

Price range

Good€4.02–€35.48

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good54%

top-5 click share — leaders hold, buyers still browse

Avg price

Good€12.14

avg listing price — sweet spot $15–$100

Growth

Okay+19.8%

90-day search growth — must beat 0% to launch

Brand share

Okay81%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Review moat

Okay2,817.93

avg incumbent reviews — the moat a new listing must climb

Market size

Okay€115K

€115K/yr · 131K searches

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