64
eimer
Worth a lookShows low returns (1.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Great1.3%return rate — above 6% kills the launch gate
Competition
Great36%top-5 click share — an open shelf
Brand share
Great57%top-5 brand share — no brand owns this niche
Price range
Good€2.85–€42.43cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Good€422K€422K/yr · 853K searches
Growth
Good+20.8%90-day search growth — must beat 0% to launch
Conversion
Good4.1%search→purchase rate — share of searches ending in a sale
Avg price
Good€12.10avg listing price — sweet spot $15–$100
Review moat
Okay2,362.91avg incumbent reviews — the moat a new listing must climb