52
rasenkalk
Worth a lookShows low returns (0.0%), but soft demand (-81.4% this quarter) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 6% kills the launch gate
Conversion
Great10.2%search→purchase rate — share of searches ending in a sale
Avg price
Great€19.37avg listing price — sweet spot $15–$100
Market size
Good€757K€757K/yr · 382K searches
Price range
Good€8.48–€28.70cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Good1,092.5avg incumbent reviews — the moat a new listing must climb
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Competition
Bad80%top-5 click share — a locked-up shelf
Growth
Bad-81.4%90-day search growth — must beat 0% to launch