71
mottenfalle
Launch itA $1.7M/yr market growing +177.3% this quarter with returns at 0.1% — clears our launch bar.
Conversion
Incredible21.4%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.1%return rate — above 6% kills the launch gate
Growth
Incredible+177.3%90-day search growth — must beat 0% to launch
Market size
Great€1.7M€1.7M/yr · 674K searches
Price range
Good€4.19–€41.63cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Okay€11.58avg listing price — sweet spot $15–$100
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Review moat
Okay3,967.91avg incumbent reviews — the moat a new listing must climb