Skip to content
40

winterjacke herren north face

Skip it

Weak search conversion (0.5%) — this niche doesn't clear our bar today.

Market size 61Growth 8Conversion 6Competition 85Returns 8Price range 73Avg price 95Brand share 10Review moat 45Quality gap 42

Avg price

Incredible€46.13

avg listing price — sweet spot $15–$100

Competition

Great30%

top-5 click share — an open shelf

Price range

Good€12.03–€128.19

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good€536K

€536K/yr · 2.4M searches

Review moat

Okay2,012.76

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Bad96%

top-5 brand share — brand-locked demand

Growth

Bad-33.2%

90-day search growth — must beat 0% to launch

Returns

Bad9.8%

return rate — above 5% kills the launch gate

Conversion

Bad0.5%

search→purchase rate — share of searches ending in a sale

Search terms