59
weißes kleid
Worth a lookShows a fragmented shelf (top 5 take 18% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Competition
Incredible18%top-5 click share — an open shelf
Avg price
Incredible€42.53avg listing price — sweet spot $15–$100
Brand share
Great43%top-5 brand share — no brand owns this niche
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Price range
Great€8.94–€117.58cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Great+64.5%90-day search growth — must beat 0% to launch
Review moat
Okay1,667.75avg incumbent reviews — the moat a new listing must climb
Market size
Okay€104K€104K/yr · 2.0M searches
Conversion
Bad0.1%search→purchase rate — share of searches ending in a sale
Returns
Bad20.2%return rate — above 5% kills the launch gate