38
vaiana kostüm
Skip itSoft demand (-71.3% this quarter) — this niche doesn't clear our bar today.
Review moat
Great181.04avg incumbent reviews — the moat a new listing must climb
Price range
Great€9.05–€52.10cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great€17.45avg listing price — sweet spot $15–$100
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Returns
Good2.8%return rate — above 5% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Bad91%top-5 brand share — brand-locked demand
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Market size
Bad€46K€46K/yr · 220K searches
Growth
Bad-71.3%90-day search growth — must beat 0% to launch
Signals Out of Stock