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sportshirt damen langarm
Skip itWeak search conversion (0.7%) — this niche doesn't clear our bar today.
Competition
Incredible13%top-5 click share — an open shelf
Price range
Great€6.62–€39.73cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good575.56avg incumbent reviews — the moat a new listing must climb
Avg price
Good€13.45avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Market size
Bad€69K€69K/yr · 761K searches
Returns
Bad7.6%return rate — above 5% kills the launch gate
Growth
Bad-23.9%90-day search growth — must beat 0% to launch
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Signals High Returns