59
sommer
Worth a lookShows a fragmented shelf (top 5 take 29% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Competition
Great29%top-5 click share — an open shelf
Brand share
Great49%top-5 brand share — no brand owns this niche
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Growth
Great+82.9%90-day search growth — must beat 0% to launch
Avg price
Great€15.56avg listing price — sweet spot $15–$100
Price range
Good€4.30–€37.58cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay3.4%return rate — above 5% kills the launch gate
Review moat
Okay2,100.27avg incumbent reviews — the moat a new listing must climb
Market size
Bad€48K€48K/yr · 566K searches
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Signals No Dominant Brand