36
skijacke jungen 164
Skip itSoft demand (-93.7% this quarter) — this niche doesn't clear our bar today.
Price range
Incredible€21.20–€99.94cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great€50.66avg listing price — sweet spot $15–$100
Competition
Great30%top-5 click share — an open shelf
Review moat
Great441.56avg incumbent reviews — the moat a new listing must climb
Brand share
Good68%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad€36K€36K/yr · 149K searches
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Growth
Bad-93.7%90-day search growth — must beat 0% to launch
Returns
Bad24.1%return rate — above 5% kills the launch gate