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54

schmuckkästchen

Worth a look

Shows a sweet-spot price point ($21.05 avg), but soft demand (-30.8% this quarter) keeps it on the watch list.

Market size 74Growth 10Conversion 13Competition 88Returns 73Price range 77Avg price 90Brand share 56Review moat 46Quality gap 30

Avg price

Great€21.05

avg listing price — sweet spot $15–$100

Competition

Great27%

top-5 click share — an open shelf

Price range

Great€4.89–€50.09

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good€829K

€829K/yr · 3.8M searches

Returns

Good2.1%

return rate — above 5% kills the launch gate

Brand share

Good71%

top-5 brand share — brands hold most of the demand

Review moat

Okay1,942.01

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Conversion

Bad1.0%

search→purchase rate — share of searches ending in a sale

Growth

Bad-30.8%

90-day search growth — must beat 0% to launch

Reviews