46
schildkröte
Skip itWeak search conversion (1.9%) — this niche doesn't clear our bar today.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Brand share
Good63%top-5 brand share — brands hold most of the demand
Price range
Good€4.13–€37.53cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay1,519avg incumbent reviews — the moat a new listing must climb
Avg price
Okay€11.82avg listing price — sweet spot $15–$100
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay€139K€139K/yr · 623K searches
Growth
Okay+0.5%90-day search growth — must beat 0% to launch
Conversion
Bad1.9%search→purchase rate — share of searches ending in a sale
Signals Low Review Barrier