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saunakilt damen
Skip itSoft demand (-50.6% this quarter) — this niche doesn't clear our bar today.
Competition
Great29%top-5 click share — an open shelf
Avg price
Great€19.43avg listing price — sweet spot $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Brand share
Great59%top-5 brand share — no brand owns this niche
Review moat
Good560.33avg incumbent reviews — the moat a new listing must climb
Price range
Good€8.64–€31.88cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay€133K€133K/yr · 600K searches
Returns
Bad5.1%return rate — above 5% kills the launch gate
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Growth
Bad-50.6%90-day search growth — must beat 0% to launch