65
regenschirm
Launch itA $945K/yr market growing +51.5% this quarter with returns at 2.0% — clears our launch bar.
Brand share
Great52%top-5 brand share — no brand owns this niche
Market size
Great€945K€945K/yr · 2.6M searches
Returns
Great2.0%return rate — above 5% kills the launch gate
Growth
Good+51.5%90-day search growth — must beat 0% to launch
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Avg price
Good€14.03avg listing price — sweet spot $15–$100
Price range
Good€6.17–€27.77cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Review moat
Bad6,524.63avg incumbent reviews — the moat a new listing must climb
Signals No Dominant Brand