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68

poloshirt herren

Worth a look

Shows a fragmented shelf (top 5 take 12% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 58Growth 96Conversion 9Competition 97Returns 18Price range 87Avg price 95Brand share 91Review moat 35Quality gap 78

Competition

Incredible12%

top-5 click share — an open shelf

Growth

Incredible+158.1%

90-day search growth — must beat 0% to launch

Avg price

Incredible€28.19

avg listing price — sweet spot $15–$100

Brand share

Great44%

top-5 brand share — no brand owns this niche

Price range

Great€7.57–€84.37

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Market size

Good€456K

€456K/yr · 2.2M searches

Review moat

Okay3,000.72

avg incumbent reviews — the moat a new listing must climb

Returns

Bad7.0%

return rate — above 5% kills the launch gate

Conversion

Bad0.7%

search→purchase rate — share of searches ending in a sale

Reviews