38
ohrenwärmer herren
Skip itSoft demand (-92.3% this quarter) — this niche doesn't clear our bar today.
Conversion
Great7.7%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Good70%top-5 brand share — brands hold most of the demand
Avg price
Good€12.64avg listing price — sweet spot $15–$100
Price range
Good€4.72–€27.04cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.9%return rate — above 5% kills the launch gate
Review moat
Okay3,062.95avg incumbent reviews — the moat a new listing must climb
Competition
Okay68%top-5 click share — leaders hold, buyers still browse
Market size
Bad€41K€41K/yr · 42K searches
Growth
Bad-92.3%90-day search growth — must beat 0% to launch