60
nike schuhe herren
Launch itA $3.9M/yr market growing +11.7% this quarter with returns at 5.0% — clears our launch bar.
Competition
Incredible9%top-5 click share — an open shelf
Market size
Incredible€3.9M€3.9M/yr · 31.6M searches
Avg price
Incredible€39.68avg listing price — sweet spot $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Price range
Good€6.78–€129.99cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Growth
Okay+11.7%90-day search growth — must beat 0% to launch
Returns
Okay5.0%return rate — above 6% kills the launch gate
Review moat
Bad10,315.24avg incumbent reviews — the moat a new listing must climb
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale