40
mütze pink
Skip itSoft demand (-92.8% this quarter) — this niche doesn't clear our bar today.
Brand share
Great50%top-5 brand share — no brand owns this niche
Competition
Great34%top-5 click share — an open shelf
Price range
Good€3.32–€39.01cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good€13.37avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay3.8%search→purchase rate — share of searches ending in a sale
Review moat
Bad6,102.93avg incumbent reviews — the moat a new listing must climb
Market size
Bad€45K€45K/yr · 91K searches
Returns
Bad11.6%return rate — above 5% kills the launch gate
Growth
Bad-92.8%90-day search growth — must beat 0% to launch
Signals High Returns