33
mütze grau
Skip itSoft demand (-88.6% this quarter) — this niche doesn't clear our bar today.
Competition
Great24%top-5 click share — an open shelf
Avg price
Great€20.04avg listing price — sweet spot $15–$100
Price range
Good€7.20–€34.31cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay90%top-5 brand share — brands hold most of the demand
Review moat
Bad5,147.71avg incumbent reviews — the moat a new listing must climb
Returns
Bad6.7%return rate — above 5% kills the launch gate
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
Market size
Bad€10K€10K/yr · 151K searches
Growth
Bad-88.6%90-day search growth — must beat 0% to launch
Signals High Returns