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37

knitted dress

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Soft demand (-44.9% this quarter) — this niche doesn't clear our bar today.

Market size 5Growth 3Conversion 3Competition 85Returns 25Price range 79Avg price 85Brand share 25Review moat 25Quality gap 86

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Competition

Great30%

top-5 click share — an open shelf

Avg price

Great€18.96

avg listing price — sweet spot $15–$100

Price range

Great€5.83–€50.72

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay90%

top-5 brand share — brands hold most of the demand

Review moat

Bad4,182.07

avg incumbent reviews — the moat a new listing must climb

Returns

Bad5.1%

return rate — above 5% kills the launch gate

Market size

Bad€20K

€20K/yr · 443K searches

Growth

Bad-44.9%

90-day search growth — must beat 0% to launch

Conversion

Bad0.2%

search→purchase rate — share of searches ending in a sale

Reviews