45
herz sonnenbrille
Skip itPrices mostly outside the sweet spot ($3.96–$14.80) — this niche doesn't clear our bar today.
Review moat
Great235.59avg incumbent reviews — the moat a new listing must climb
Returns
Great1.9%return rate — above 5% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Brand share
Good72%top-5 brand share — brands hold most of the demand
Conversion
Good4.1%search→purchase rate — share of searches ending in a sale
Market size
Okay€107K€107K/yr · 317K searches
Avg price
Bad€8.23avg listing price — sweet spot $15–$100
Growth
Bad-18.8%90-day search growth — must beat 0% to launch
Price range
Bad€3.96–€14.80cheapest to priciest tracked listing — scored on the share inside $15–$100