39
harry potter schal
Skip itSoft demand (-73.0% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible€24.15avg listing price — sweet spot $15–$100
Competition
Great31%top-5 click share — an open shelf
Price range
Great€6.75–€59.70cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,083.84avg incumbent reviews — the moat a new listing must climb
Returns
Okay3.0%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Bad91%top-5 brand share — brand-locked demand
Market size
Bad€54K€54K/yr · 217K searches
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Growth
Bad-73.0%90-day search growth — must beat 0% to launch