51
fleecejacke damen
Worth a lookShows a fragmented shelf (top 5 take 13% of clicks), but high returns (13.2%) keeps it on the watch list.
Competition
Incredible13%top-5 click share — an open shelf
Avg price
Incredible€36.01avg listing price — sweet spot $15–$100
Price range
Great€10.57–€100.81cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great52%top-5 brand share — no brand owns this niche
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Market size
Good€357K€357K/yr · 4.0M searches
Review moat
Good1,474.14avg incumbent reviews — the moat a new listing must climb
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
Growth
Bad-46.1%90-day search growth — must beat 0% to launch
Returns
Bad13.2%return rate — above 5% kills the launch gate